Chinese voluntarism applied to art

Yi fan told us the night before that he would bring us into a place that represents the kind of art that Chongqing government wants to promote. He brought us to a street nicknamed Tu Ya Street (‘draw what you want’ in Chinese), where on both sides for at least one kilometer every single building, other wise very common in their architecture and mostly old, is covered by graffitis in a kind of hip hop meets Japanese cartoon style.
The local government made it happen over the last year as part of its efforts to promote Chongqing around its fourth pillar, culture (the first three being the food, the beautiful girls and the docks).
We went back the following afternoon to get a closer look at the graffitis (with the secret hope for me of finding anything controversial or at least with a double entendre). But close scrutiny did not bring any result and the huge sculpted stone at the top of the street finished ruining my hope as I discovered a propaganda style scenery of industrial plants and phallic electricity pylons with the official name of the street written in pingyin… with the Walt Disney font!
As far as the neighborhood is concerned, nobody seems very excited about the change it brought to the landscape. As we ask a mobile phone store manager, her first reaction is to complain that it did not increased her turnover (as if she was expecting the few tourists attracted here to suddenly want to buy a new cell phone).